
University of New York in Prague (UNYP)

MBA with a Concentration in Marketing
期间
19 Months
语言
英语
步伐
全职
报名截止日期
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最早开始日期
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学费
EUR 8,250 / per year
学习形式
在校园
介绍
A UNYP MBA with a focus in Marketing will help you target your career for the right audience
The MBA with a concentration in marketing prepares students for the complex challenges facing companies in a highly competitive environment. Marketing and marketing communications have become key factors in gaining and maintaining market share and corporate positioning. This option is ideal for grooming students for a senior marketing role. The specialist subjects build on the core subjects to provide comprehensive marketing knowledge.
10 Reasons to Enroll in the UNYP MBA Program
- Improve your global employment prospects
- Increase your earning potential
- Hone your leadership skills
- Learn in a local and international environment
- Sharpen your decision-making abilities
- Engage in learning approaches including virtual business simulations, guest speakers, workshops, case studies, and peer learning
- Understand new issues in business and management to better succeed in a competitive international environment
- Practice your skills through exposure to applied problem-solving, role-playing, and experiential learning situations
- Apply your new skills at work the next day
- Participate in the only Czech MBA program to have a triple accreditation from the C.R. (ČAMBAS), the U.K., (BAC), and the U.S. (IACBE)
招生
课程
- 市场研究
- 消费者行为与神经营销
- 战略营销管理
- 品牌管理
画廊
奖学金和资助
Several scholarship options are available. Please check the university website for more information.